Common Packaging Mistakes to Avoid at All Cost
Are you new to offering deliveries? It’s crucial to learn how to pack your goods properly. This means more than just using bubble wrap and duct tape. There are specific rules to proper packaging according to New York courier service providers.
So what are some mistakes you should
avoid to minimize the risk of damage and delays?
Mistake #1: Using low-quality
packaging
As a business, you want to save on
costs as much as possible. But don’t skimp on boxes. A common mistake is buying
cheap cardboard in bulk, thinking that “it will just be thrown away
regardless.”
But the quality of your packaging
materials can affect your products. For instance, cheap cardboard is
manufactured from poor-quality wood, resulting in flimsy boxes that don’t
provide enough protection.
Of course, this doesn’t mean you
should spend all your money on packaging. Consider comparing different options
and don’t overlook supplementary materials like tape, foam rollers, and
mailers.
Mistake #2: Over or under-packaging
How much packaging is too much? The
key is to find the right balance. For example, if you’re shipping glass
products, don’t use too much bubble wrap and Styrofoam. They can increase the
pressure inside the box and may damage the goods. Instead, you should make sure
the goods fit snugly and not too tightly.
Mistake #3: Lack of branding
Many businesses forget to customize
their packaging, prioritizing cost savings over branding. Don’t make this
mistake. A simple logo, thank you note, or free samples can improve a
customer’s unboxing experience, expanding your reach!
Mistake #4: Forgetting about returns
As much as you hate to deal with
them, product returns are inevitable. So be sure to choose packaging that makes
return shipping via New York courier services more manageable. For example,
consider shipping bags instead of envelopes for easy opening, and use boxes of
the correct size.
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